The build · Smart Water

A site Doncaster customers actually use.

Smart Water Window Cleaning Services runs a window-cleaning round across Doncaster and the towns around it. It needed a proper online home, somewhere customers could find the business, understand the offer and get in touch without relying on social media.

  • 69five-star reviews
  • 350+regular customers
  • 4.5+ yrstrading

The brief

Make it easy to find, and easy to understand.

Smart Water needed a site of its own, not just a social page. It had to show what the business offers, explain the pricing clearly, name the areas covered, and give customers a direct way to get in touch. So we built it around the questions a customer needs answered before they enquire: what you do, where you cover, what it costs, how to book.

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Before / after

What the build changed.

01 Before

Hard to find beyond social media.

  • Ash runs a full window-cleaning round across Doncaster, but had no real website of its own.
  • Customers could not easily see the services, the areas covered or how to get a price.
  • Finding the business leaned on already knowing its social page.
02 What you would see

A site built around the questions customers ask first.

  • One clear promise up top, the services laid out, the areas named.
  • A quote button in reach on every screen, fast on a phone.
  • Set up to show when someone local searches for window cleaning.
03 After

A site people find, understand and use.

  • Customers find the business, see the offer and the pricing, and get in touch.
  • The round has a proper home that works without leaning on social media.
  • In Ash’s words, new enquiries have picked up.

In Ash’s words

Ash · Smart Water

“Before the site, if you weren’t already on my Facebook you couldn’t really find me. Now people search, land on it, see exactly what I do and what it costs, and message me straight off. It’s brought in work I wouldn’t have had, and I’m looking forward to the next stage.”

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